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Black hat strategies that can damage your website
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Black hat strategies that can damage your website

By On August 27, 2020

Every business owner is looking to get their business noticed on the search engine results page (SERP). There are various SEO tactics that can be used to get a higher ranking for… Read More

How to make your website accessible
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How to make your website accessible

By On August 13, 2020

The key goal for all business websites is to attract as many visitors as possible. However, not many business owners remember to cater their website to those with special needs and disabilities.… Read More

How well are you using your email list
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How well are you using your email list?

By On July 30, 2020

Every business owner’s dream is a marketing strategy that is highly efficient while still being cost-effective. Email marketing is one such strategy that has seen a huge return on investment for businesses.… Read More

The benefits of cloud computing
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The benefits of cloud computing

By On July 16, 2020

Due to COVID-19, organisations are coming to the realisation that web technology is essential to today’s business-running. Out of the more common types of web technologies, cloud computing has emerged as the… Read More

How to make your marketing emails stand out
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How to make your marketing emails stand out

By On July 2, 2020

Email marketing is becoming an increasingly popular way for businesses to reach their customers. However, this means it’s likely that customers are also getting marketing emails from a range of other companies… Read More

Tips to building an engaging website
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Tips to building an engaging website

By On June 18, 2020

A simple yet often overlooked method of improving your business is to build an engaging website. Many business websites act as a product information dump rather than an avenue to attract clients… Read More

How to improve your SEO ranking
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How to improve your SEO ranking

By On June 3, 2020

Improving your SEO ranking is an important step to developing your business’ digital presence and increasing web traffic onto your website and social media pages. SEO refers to search engine optimisation and… Read More

Incorporating eCommerce into your business
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Incorporating eCommerce into your business

By On May 20, 2020

eCommerce is becoming an effective alternative to traditional face-to-face business operations and may be the change you need to make for your business’ long term growth. eCommerce refers to the buying and… Read More

Protecting your staff from phishing scams
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Protecting your staff from phishing scams

By On May 5, 2020

Businesses with employees working remotely must consider digital security measures to protect their business assets and the safety of their employees. Phishing scams are a particularly prominent security issue, especially for employees… Read More

How to keep in contact with your clients
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How to keep in contact with your clients

By On April 22, 2020

Amidst the COVID-19 pandemic, it is important for businesses to use the web to communicate effectively with their clients and potential customers in order to retain them during such difficult financial times.… Read More

COVID 19 cybersecurity considerations when working from home
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COVID-19: cybersecurity considerations when working from home

By On March 19, 2020

With COVID-19 motivating many businesses to have employees work from home, the change may be difficult for some teams, especially if they haven’t worked remotely before. The focus is often on your… Read More

How to start and grow your own business blog
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How to start and grow your own business blog

By On March 6, 2020

A website is no longer the only way to get your business more online visibility. Business blogs are now emerging as new and effective marketing channels in addition to main websites but… Read More

Improving your social media content
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Improving your social media content

By On February 22, 2020

Social media marketing is a powerful way to promote your business and establish a connection with your target market. Your content should closely relate to what you’re trying to sell or provide.… Read More

Protecting your digital assets
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Protecting your digital assets

By On February 6, 2020

Cyber risk is one of the leading threats for small businesses in Australia, with the cost of a cyber incident averaging $276,000 for businesses. Whether it’s marketing material, legal documents or customer… Read More

Web

Building customer relationships on social media

By On January 6, 2020

With the overflow of businesses posting high-quality content on social media every day, it can be a challenge to make yourself stand out and keep people’s loyalty. One way to increase consumer… Read More

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